Wedding stationery set for Chloe & Theo
Chloe and Theo, a couple with a deep appreciation for elegance and nature, approached me to design their wedding stationery. Their wedding theme was “Rustic Elegance,” with an outdoor ceremony set in a vineyard. They wanted the stationery to reflect their love for nature, simplicity, and timeless beauty.
Project Objectives
• Created cohesive wedding stationery that reflects the “Rustic Elegance” theme.
• Incorporated natural elements and elegant typography.
• Ensured all pieces are aesthetically pleasing and functional.
• Maintained a consistent design across all stationery elements.
• Incorporated natural elements and elegant typography.
• Ensured all pieces are aesthetically pleasing and functional.
• Maintained a consistent design across all stationery elements.
Research and Inspiration
Understanding the Couple:
• Conducted an initial meeting to understand their vision, preferences, and wedding details.
• Discussed their favorite colors, flowers, and design styles.
• Conducted an initial meeting to understand their vision, preferences, and wedding details.
• Discussed their favorite colors, flowers, and design styles.
Theme and Style
• Gathered inspiration from the wedding venue, a picturesque vineyard.
• Created a mood board featuring rustic textures, botanical illustrations, and elegant calligraphy.
• Created a mood board featuring rustic textures, botanical illustrations, and elegant calligraphy.
Design Process
Color Palette:
• Primary Colors: Sage Green (C: 30%, M: 0%, Y: 46%, K: 48%) and Soft Cream (C: 0%, M: 0%, Y: 4%, K: 4%).
• Accent Colors: Dusty Rose (0%, M: 38%, Y: 27%, K: 17%) and Antique Gold (C: 19.36%, M: 31.99%, Y: 56%, K: 0.07%).
These colors were chosen for their natural, earthy tones that align with the vineyard setting and rustic theme.
Typography:
• Accent Colors: Dusty Rose (0%, M: 38%, Y: 27%, K: 17%) and Antique Gold (C: 19.36%, M: 31.99%, Y: 56%, K: 0.07%).
These colors were chosen for their natural, earthy tones that align with the vineyard setting and rustic theme.
Typography:
Primary Font: Baskerville (for names and headings)
A classic serif font that provides readability and complements the primary font.
Usage: Wedding details, dates, and addresses.
Secondary Font: Amibata (for details)
Characteristics: A classic serif font that provides readability and complements the primary font.
Usage: Wedding details, dates, and addresses.
Imagery and Graphics:
• Botanical Illustrations: Hand-drawn illustrations of flowers and leaves, rendered in a delicate vintage style.
• Textures: Incorporated subtle textures like linen and kraft paper backgrounds to add depth and a rustic feel.
Stationery Elements:
A classic serif font that provides readability and complements the primary font.
Usage: Wedding details, dates, and addresses.
Secondary Font: Amibata (for details)
Characteristics: A classic serif font that provides readability and complements the primary font.
Usage: Wedding details, dates, and addresses.
Imagery and Graphics:
• Botanical Illustrations: Hand-drawn illustrations of flowers and leaves, rendered in a delicate vintage style.
• Textures: Incorporated subtle textures like linen and kraft paper backgrounds to add depth and a rustic feel.
Stationery Elements:
Save the Date:
A minimalist card with a botanical and gold-foil border and the couple’s names in calligraphy.
Background: Soft Cream with a linen texture.
Text: Sage Green with Dusty Rose accents.
Invitation Suite:
• Invitation: Featured a prominent botanical illustration and gold-foil border with the wedding details in a clean, organized layout.
• RSVP Card: Simple and functional, with space for guests to write their responses.
• Details Card: Provided additional information about the venue, accommodations, and directions.
• Envelope: Antique Gold envelope with a custom wax seal featuring the couple’s monogram.
Day-of Stationery:
• Program: A folded card with a cover featuring the botanical illustration and the wedding date, inside containing the ceremony details.
• Menu: A single card with the same botanical border and elegant typography.
• Place Cards: Small tent cards with each guest’s name in calligraphy.
A minimalist card with a botanical and gold-foil border and the couple’s names in calligraphy.
Background: Soft Cream with a linen texture.
Text: Sage Green with Dusty Rose accents.
Invitation Suite:
• Invitation: Featured a prominent botanical illustration and gold-foil border with the wedding details in a clean, organized layout.
• RSVP Card: Simple and functional, with space for guests to write their responses.
• Details Card: Provided additional information about the venue, accommodations, and directions.
• Envelope: Antique Gold envelope with a custom wax seal featuring the couple’s monogram.
Day-of Stationery:
• Program: A folded card with a cover featuring the botanical illustration and the wedding date, inside containing the ceremony details.
• Menu: A single card with the same botanical border and elegant typography.
• Place Cards: Small tent cards with each guest’s name in calligraphy.
Results
Client Satisfaction: Chloe and Theo were thrilled with the final design, praising the elegance and attention to detail.
Guest Feedback: The wedding guests complimented the beautiful and cohesive stationery, which perfectly matched the wedding’s theme and setting.
Enhanced Ambiance: The stationery set the tone for the wedding, enhancing the overall aesthetic and creating a memorable experience for the couple and their guests.
Guest Feedback: The wedding guests complimented the beautiful and cohesive stationery, which perfectly matched the wedding’s theme and setting.
Enhanced Ambiance: The stationery set the tone for the wedding, enhancing the overall aesthetic and creating a memorable experience for the couple and their guests.
Conclusion
The wedding stationery design project for Chloe and Theo was a resounding success. By combining natural elements with elegant typography and thoughtful design, we created a cohesive and beautiful stationery suite that perfectly captured the essence of their “Rustic Elegance” theme. This project highlights the importance of understanding the client's vision, meticulous design refinement, and attention to detail in creating bespoke wedding stationery.